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Media Relations

The continued success of your business directly depends on the relationships you’ve built with your customers and their perception of your business. This includes your existing customers as well as future customers. Although pouring thousands of dollars into advertising will help build your company’s profile, it doesn’t necessarily help build its reputation or your customers’ trust. A good reputation starts with a good story and a good story helps build the kind of buzz that will help you increase bottom line results – at a much lower cost than traditional advertising.

Copy and Technical Writing

Compelling, descriptive copy will attract visitors and search engine hits to your website. Influence tactics and persuasion techniques are what make existing and future customers stop and read about your company and ignore over your competitors. Improper grammer and the lack of clear key messages will scare the same customers away. Words are everywhere and I can help your blog, web copy, news releases, factsheets, backgrounders, feature articles, newsletters, brochures, manuals and annual reports stand out from the crowd.

Online Video Production

Video is one of the most effective ways to communicate your message online. My boutique production company, Steamy Window Productions, can help develop an online video marketing strategy designed specifically for website and mobile media platforms. From script writing and casting to production and delivery, we will craft a call to action that will engage and inform your customers while also increasing sales.

Creative Consultation

What makes your company unique? Is there a difference between the way you perceive your services and the way your costumers perceive your services? What makes you different than your competitors? By taking the time to understand the way you do business, your vision, and your values, we can work together to put a spotlight on your key business advantages and let them shine.

Strategic Communications Planning

You’ve identified what separates your company from its competitors and have your brand, vision and mission…now what? Navigating what comes next can often be as difficult as walking through an unfamiliar city with no map. How do you get where you need to go if you don’t even know where you are in the first place. Through an orderly decision-making and planning process, I can help you increase your operational excellence, increase public awareness of your services and reduce the cost of doing business.